Elf Lubricants to become major partner of Meguiar's Bathurst 12 Hour

THE BATHURST 12 Hour is proud to announce ELF Lubricants as a major partner of Australia’s International Enduro.

ELF Lubricants will become the Official Oil Partner of the event in a multi-year partnership that aligns two renowned international brands at Mount Panorama.

The new relationship rekindles a longstanding partnership between the Event and MotorActive, the newly appointed ELF Lubricants Australian distributor. Previously, MotorActive managed the title sponsorship of the 12 Hour from 2013 to 2019 and will do so again from 2025 thanks to the new partnership with premium car-care brand, Meguiar's.

ELF Lubricants are closely linked with high performance motorsport and GT Racing in particular.

The brand has a reputation for superior product quality, innovation and technical expertise, as well as a rich heritage in style and prestige, along with a passion for endurance motorsport.

ELF Lubricants combat friction and heat, optimise fuel efficiency, and hold OEM approved lubricants for many of Europe’s leading car makers.

MotorActive is a wholly-owned Australian business specialising in the automotive aftermarket with a deep understanding of lubricants.

BRUCE MORRISON – MotorActive

“MotorActive, through the ELF Lubricants brand, is excited to be renewing our longstanding partnership with Australia’s International Enduro.

“Our relationship with Mount Panorama dates back to the formative years of the Bathurst 12 Hour as a GT enduro and I think we helped it became one of the most respected and valued events on the Endurance Racing calendar.

“There’s a deep and trusted relationship between ELF Lubricants and GT racing around the world. Where you see one, you often see the other.

“Bathurst is an incredible place and the 12 Hour is a fantastic race so joining forces with them to showcase the ELF Oils brand makes a lot of sense.”

SHANE RUDZIS – Event Director

"We welcome ELF Lubricants as the Official Oil and Lubricant Partner of the Bathurst 12 Hour, in a multi-year Partnership.

“Their reputation for performance and innovation perfectly aligns with the spirit of international endurance racing at Mount Panorama. ELF Lubricants has a long involvement with premium motorsport, I welcome them to our family and look forward to working with the team at ELF as we grow their presence in Australia.”